About MaxPotentials
Founder & CEO
Meet Dr. Keirsten Taillon, Psy.D.
Dr. Keirsten Taillon is a woman with a mission: To support Leaders in growing their people-powered businesses in a healthy, profitable, purpose-driven way. To empower founders to build thriving and profitable businesses that align with their values, honor the people in their businesses, and feel fulfilled while doing so.
Dr. Keirsten believes that the greatest gift that we have to give after love is our labor. And as a leader, honoring your own efforts as well as honoring the efforts of your team is critically important. She empowers entrepreneurial leaders to move their organizations to the next level and develop their leadership capacity which honors the gift of labor that they and their teams bring to the business.
These leaders create their own power to make positive changes in the world and achieve a profound sense of fulfillment.
Dr. Keirsten is a Business Growth Strategist and compassionate catalyst for change. She is a certified professional with a (CMAS) California Multiple Award Schedule certification and (SB) California Small Business Certification, demonstrating her qualifications to work with state agencies and public sector clients. In addition, she is a proud member of the International Coaching Federation (ICF), reflecting her commitment to the highest standards of coaching excellence and ethics.


When we work together, we'll:

Evolve Your Leadership
Help you in the growth of your CEO role as your business needs evolve, allowing you to take on more strategic responsibilities and make more informed decisions.

Embrace a Growth Mindset
Foster a growth mindset, bringing ease and flow to your business operations, and enabling continuous improvement and adaptability.

Gain Behavioral Clarity and Impact
Provide clarity on how your behaviors influence your business and future vision, allowing you to model desired behaviors and eliminate those that hinder your goals.

Empower Your Team and Align Efforts
Empower your team to support your vision, increasing commitment and productivity, while aligning your team with your business goals to ensure sustainable growth and efficiency.

Streamline Processes and Increase Profits
Streamline processes and reduce waste to increase profits, create scalable and sustainable operations, and attract individuals who align with your business environment.

Achieve Balance and Ease
Regain a commitment to balance and ease in your business and ultimately your life, allowing your business to thrive even in your absence.
Typical Client Outcomes
Building powerful teams, increasing organization effectiveness, and developing solid strategic plans will bring enormous benefits to your people and your culture.

- Focus and clarity of strategy and culture that aligns all actions and results in high business performance.
- Engaged employees who feel honored and are clear on goals and roles.
- Connected, committed, and motivated teams moving in synchronicity to achieve the mission and vision.
- Empathetic and empowered leaders.
- Strong, clear, and effective leadership practices that support business growth and health.
- Strategic Plan results in:
- Mission, Vision, Values
- Strategic Directions (Goals)
- Definitions
- Objectives
- KPIs
- Implementation Plan with Strategies and Actions
Discover how Dr. Keirsten's 25+ years of experience can benefit your organization.
As a seasoned consultant, coach, and guide, she excels at grasping core business challenges and implementing solutions that drive results and align with your goals.

Dr. Keirsten’s Story
As a woman entrepreneur, an athlete, and a mother of four active kids, Keirsten was unsatisfied with the traditional approach to business growth consulting. In managing her own business growth, the typical advice and best practices fell flat of her dynamic and integrated vision. The research for supporting others’ business growth seemed to ignore or minimize that which was most natural for, particularly, the women entrepreneurs that she supported.
Dr. Keirsten created new doctoral research to understand better what it takes for women entrepreneurs to grow their businesses. She has built solutions to meet the unique and dynamic needs and desires of entrepreneurs and is committed to serving entrepreneurs in maximizing their potential.
Mission
We are on a mission to elevate how we do business: supporting leaders in leading purpose-driven, people first cultures that result in profits.
Vision
A Healthy World in which leaders demonstrate holistic leadership and principled business practices.
Authority
We are an authority on strategic planning, culture building, leadership development, and team alignment that allows organizations to grow in healthy and sustainable ways.
Our Values

Co-Creation and Respect
We believe in the inherent value of our clients and respect their Knowledge, Experience, and Skills as we collaborate to identify challenges and co-creating the solution that best meets their needs.

Science and Intuition
We believe that science matters and that intuition informs. Our solutions are founding in evidence-based research and data driven knowledge and is informed by experience and intuition. This ensures powerful solutions that are also practical.

People-Powered and Relationships
We recognize that positive relationships are critical to high performance and that all organizations are people-powered. All sustainable solutions honor the people and the relationships within the organization.

Love, Hope, and Responsibility
We love our clients, the work that we do, and the impact we have on outcomes. We demonstrate that love and honor through clear commitments, boundaries, and accountability in an empowering and strengthening manner.
Our Guiding Principles
These professional practices and guiding principles guide the work that we do and the way we support each other and our clients.
- Deep Listening and Honest Communication
- Client Interests First
- Holistic Perspective
- Health and Sustainability
- High Professional Standards
- Manage Resources Responsibly
- Have fun and enjoy each moment
- Mutual respect
